design editor + writer

about

design storyteller. social strategist. trend spotter. luxury brand booster. home body.

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clara haneberg

I double-majored in magazine journalism and politics at Drake University in Des Moines, Iowa. After interning at Woman’s Day and W magazine in New York City, I acted as a style and social media editor at Traditional Home, the nation’s largest shelter publication, where I worked for nearly nine years.

Right now, I’m an industry writer+editor. I still cover the home market—producing content for shelter publications, interior designers, and luxury furniture manufacturers. Ghost writing? Sure. Trend stories? Heck yeah. Social media consulting? You betcha.

Acting as the Director of Partnerships for influencer + social media marketing agency, Embello, I’ve dove head-first into the digital powerhouse that is our home & design social community. Working with our furnishings, housewares, and home decor clients, we create influencer campaign programming to achieve predetermined goals—onboarding the best, most-engaging influencers to communicate the brand messaging and sell the given product / services.

Would love to meet you!